“L.A. FROCK STARS,” a new 6-part TV series launching tomorrow night (Thursday, March 7) at 8:00 pm ET/PT on Smithsonian Channel in its weekly time slot, focuses on the engaging and vastly knowledgeable Hollywood vintage expert extraordinaire Doris Raymond and her boutique, THE WAY WE WORE. For her, vintage is an addiction that she's turned from a hobby into a thriving business. As she says, "I invest in the frock market, instead of the stock market."

“LA FROCK STARS” offers an eye-popping window into 20th century fashion: with racks of clothes that embody the essence of every decade in the past century. Featuring in-store coverage as well as Doris’ treks across the country for more vintage, the series captures top stylists and celebs who visit The Way We Wore in the quest for the perfect dress, as well as the must-see pursuit of the ultimate vintage items.

L.A. FROCK STARS: VINTAGE IS THE NEW BLACK – Premieres Thursday, March 7 at 8 p.m. ET/PT  - Vintage is the new black in Hollywood during the 2012 Award Season, and Doris Raymond and her team of vintage fashion specialists stock up for the anticipated demand on their unique high fashion boutique. Burlesque artist Dita von Teese, a strong devotee of vintage couture, stops by the store to try out a number of stunning dresses and explains her fascination with vintage couture. Also, costume designer Lou Eyrich comes in to The Way We Wore to buy some threads for an upcoming episode of the series, Glee

L.A. FROCK STARS: AWARDS SEASON – Premieres Thursday, March 14 at 8 p.m. ET/PT - The Way We Wore® is inundated with celebrities and their stylists seeking unique and glamorous dresses to wear on the red carpet. Doris’s exquisite selection of vintage clothing is well known by Hollywood’s glitterati, but Doris faces fierce competition from the world’s top designers to dress the stars during awards season. The store helps out a desperate stylist for an up and coming star whose gowns from Italy have been stuck in customs, while Linda Ramone, wife of the late Johnny Ramone, looks for the perfect dress for the Grammy Awards. Doris’s ‘80s-mad in-store stylist Jacsmeen Bush helps the girlfriend of an Oscar nominated filmmaker choose a dress for the ceremony, while Doris scrambles to accommodate last minute requests from the stylists for two of the music industry’s biggest names. 

L.A. FROCK STARS: QUEST FOR THE HOLY GRAIL – Premieres Thursday, March 21 at 8 p.m. ET/PT – To find the Holy Grail, the ultimate vintage piece, Doris and store manager Sarah Bergman travel to Texas, the home of incredible vintage treasure troves. They visit Vintage Martini where many red carpet dresses can be found and then the Antique Elegance Show, where the theme is 1940s big band era. Their big score is found in a back room at the show where they uncover an original Christian Dior jacket from the late ‘40s designed by the man himself. A valuable and rare item, the dealer found it rolled up in the bottom of a closet. The piece, which would inspire any major designer could retail for $10,000, a true Holy Grail of vintage fashion.

L.A. FROCK STARS: IF THIS DRESS COULD TALK – Premieres Thursday, March 28 at 8 p.m. ET/PT – Sharon Stanley, a vocalist with The Glenn Miller Orchestra, stops by The Way We Wore® to sell some of her vintage designer gowns. Sharon has worn these gowns on stage, and she shares some of these memories with Doris. In-store stylist Kyle Blackmon helps up-and-coming singer/songwriter Alexandra Starlight find the perfect glittering costume for her upcoming performance at South By Southwest (SXSW). Doris and store manager Sarah Bergman go to an estate sale, where they uncover some unusual garments including a daring ‘60s mini wedding dress. 

L.A. FROCK STARS: THE BUSINESS OF VINTAGE – Premieres Thursday, April 4 at 8 p.m. ET/PT - Stylist and editor and chief of the influential JCreport.com Jason Campbell arrives in the store with Shauna Mei founder and CEO of the online shopping destination AHAlife.com, looking for a party dress for Shauna. Doris wows them with pieces from Versace, Fabrice and Oleg Cassini. Gregory Westbrook and Nick Fouquet, co-founders of the super tendy Westbrook Hats, arrive in the store looking for inspiration for their next collection. Jascmeen pulls out a selection of hats so Doris can show different types of hat making techniques. Sharing knowledge about the history of fashion is a big driver for Doris. Shelly Lyn, who has an excellent eye for ‘50s vintage, pulls a selection of dresses for actress Debi Mazar (Entourage, Dancing With The Stars) who finds the perfect sassy number to celebrate her 10th wedding anniversary.

L.A. FROCK STARS: VINTAGE FASHION HUNTER – Premieres Thursday, April 11 at 8 p.m. ET/PT - Jen Rade, considered one of the great stylists in Los Angeles, is in the store looking for something in black velvet for a client.  To feed the many designers and stylists who flock to her vintage design store, Doris has honed her vintage fashion hunting skill and a key destination every year is New York City’s Augusta Auction - one of the few U.S. auction houses that specializes in vintage clothing, rare textiles and costume jewelry. Doris also has a show room in New York and it’s time to show her sales assistant Kyle, whose dream is to make it big as a stylist in New York, her own little East Coast Empire.

NHNZ co-produced L.A. FROCK STARS with Smithsonian Channel and BBC Worldwide. NHNZ Executive Producer is Judith Curran. Executive Producers for Smithsonian Channel are David Royle and Charles Poe.

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